BRAND NAME RECOGNITION
Creating perfect ad campaigns
to maximize Success
In creating the perfect ad campaigns for Lucas Auto Care, the Adwords Wizard team developed keyword centric campaigns and ad groups to maximize the success of ad relevance while reducing the costs per click of each ad.
Utilizing modified keyword broad matching and industry leading metrics to reduce worthless impressions, Lucas Auto Care gained significant improvement in their click through rates, dropping their worthless impression rates and cost per click significantly.
By reducing useless click throughs, Lucas Auto Care is now able to use their marketing budgeting to maximize their relevant impressions while dominating their competition in search engine results placement and new customer conversions. (rest mouse pointer on image to the left)